The main MILESTONES in the life of JEFF BEZOS

The founder of Amazon is not only the richest man in the world but in history. How you spend your fortune and recent milestones few know

Jeff Bezos, the founder of Amazon, does not stop breaking his own records and achieving milestones that change the course of history.

The world’s richest man and owner of the company with the world’s most valuable brand this week unlocked a new milestone: his personal fortune is today the highest in history.

Shares of the Seattle-based retail e-commerce company rose 4.4 percent to a record $ 2,878.70, boosting its founder’s fortune to $ 171.6 billion.

That beats his previous staffing high of $ 167.7 billion set on September 4, 2018, according to the Bloomberg Billionaires Index.

According to the Forbes Index of Fortune, Jeff Bezos has 166 billion dollars, which is also a record according to that count.

This rise in Jeff Bezos’ personal fortune was not accidental. Amazon was one of the companies that earned the most during the pandemic globally, as other companies less apt to work in stages of social isolation are plunged into a growing economic depression.

These are just some of the milestones in the life of Jeff Bezos, the founder of the world’s largest digital retailer. Some of your data personal history they are widely known, and more recent ones still go unnoticed.

We tell you below recent milestones in the life of Jeff Bezos they are changing the course of history.

Jeff Bezos, the richest man in all history

Jeff Bezos and Bill Gates are both billionaires, as his personal fortune exceeds $ 100 billion.

Jeff Bezos is not only the richest man in the world according to specialized publications such as Forbes or Bloomberg. His personal wealth is the highest accumulated by a single individual in the entire history of which he has a record.

This became a billionaireAnd that title is one of the most recent milestones in Jeff Bezos history.

Paradoxically, he shares the title with the person from whom he “stole” the nickname of the richest man in the world, Bill Gates.

Gates, founder of Microsoft, was for many years the one who topped all the millionaire rankings around the world. However, their fall to second place It is not only due to the success of Amazon but also that he donated a large part of his fortune in life to charities, and channels the donations through the foundation that he runs with his wife, Melinda Gates.

Gates, for his part, has a personal fortune that today is estimated at 109 billion dollars.

Jeff Bezos and the company that capitalized the most on the pandemic

Amazon's strategy, founded by Jeff Bezos, made it one of the most profitable companies worldwide during the pandemic.

Amazon’s strategy, founded by Jeff Bezos, made it one of the most profitable companies worldwide during the pandemic.

While the rest of the world worries about how to reactivate the economy that the preventive measures taken by the Covid-19 pandemic left at levels comparable to the world’s biggest economic crises, the companies most closely linked to digital transformation managed to flourish. .

He electronic commerce It became a key piece throughout the world to maintain isolation and that is why it is not surprising that e-commerce companies have become more valuable at that stage.

But Jeff Bezos’ is not just any e-commerce company. And while we are still far from being able to talk about the end of the pandemic, it is very likely that Amazon will also keep the milestone of having been the company that won the most globally during the health crisis.

According to a survey by the Financial Times, the company created by Jeff Bezos is the one that won the most among the 10 firms that led the markets in a pandemic stage.

With the shortage of traditional stores around the world, Amazon devised a supply policy focused solely on “essential products”, such as household or hygiene items. The tremendous boom in online shopping and the growing importance of its cloud business in a context marked by telework raised Amazon’s shares to levels never seen before.

The value of the company was calculated at $ 401.1 billion. Before the pandemic, its shares were worth $ 1,883.85, and they are currently around $ 2,686.71.

Jeff Bezos gambled his life and built the most valuable brand

Amazon was established for the second year as the most valuable brand in the world

Amazon was established for the second year as the most valuable brand in the world

Jeff Bezos founded the e-commerce colossus in 1994 from his garage in Seattle. It started as a digital store for the book sale but by the year 2000 it was already becoming the multipurpose digital marketplace we know today, so much so that it overshadowed its main rival: eBay.

To found Amazon Jeff Bezos changed his promising career on Wall Street for the entrepreneurial drive to sell books from the office located in what was then the garage of your house.

And he was not mistaken: in September 2019 Amazon reached a new milestone by becoming the second signature in history on getting a market capitalization of over $ 1 trillion, although its value has decreased afterwards.

Furthermore, Amazon has been the most valuable brand on the world market, according to the recognized ranking “BrandZ Top 100 Global of the Most Valuable Brands” carried out by a division of the multinational WPP.

Last year it outperformed the two traditional leaders in this ranking, two other technology giants: Apple and Google.

In 2020 Amazon remained once again as the most valuable brand in the world, with a growth of 32% and reaching 415.9 billion dollars in value. By itselfrepresented a third of growth that had the value of brands among 100 companies included since last year.

Having entered the BrandZ Global ranking of the 100 Most Valuable Brands in 2006, Amazon’s brand value shows an increase of nearly $ 100 billion this year.

And all this while that same brand and company receive numerous reviews for him treatment that they demonstrate towards their employees and for their environmental policies.

Jeff Bezos is currently CEO of Amazon, but he only owns an 11.1 percent stake in the company.

Jeff Bezos: the most expensive divorce?

Jeff Bezos separated from his wife MacKenzie in 2019 in a millionaire divorce

Jeff Bezos separated from his wife MacKenzie in 2019 in a millionaire divorce

One of the landmarks that did take on public relevance in Jeff Bezos’ life was his divorce.

In early 2019 he announced that he was separating from who his wife for 25 years and who accompanied him throughout the foundation stage of Amazon, the novelist Mackenzie Bezos. The separation was made official later that year.

MacKenzie not only accompanied Jeff Bezos moving to Seattle to open the “online bookstore” that started as Amazon, but was also responsible for keeping the accounting for the new company during its first year. He also devoted himself to raise the four children that the couple had.

The news should not have gone beyond the personal anecdote if it were not for the separation of assets amounted to millions.

MacKenzie Bezos was then left with the 4% of Amazon shares, at a value of more than $ 37 billion.

Mackenzie Bezos is currently the second richest woman in the world and number 12 among Bloomberg millionaires.

After the divorce, he acquired a 4% stake in Amazon after the couple’s separation, has a net worth of $ 56.9 billion. That’s why she recently surpassed Alice Walton and Julia Flesher Koch, to become the second-richest woman in the world, and is now only after L’Oréal heiress Francoise Bettencourt Meyers.

Milestones in Jeff Bezos’ family life

Jeff Bezos studied at Princeton University and worked on Wall Street before founding Amazon.

Jeff Bezos studied at Princeton University and worked on Wall Street before founding Amazon.

Jeff Bezos ‘mother Jackie was a teenager when he had him in January 1964. She asked Jeff Bezos’ biological father to walk away from their lives. And soon after the e-commerce magnate today was born, she married Cuban immigrant Mike Bezos, who adopted Jeff.

The Amazon CEO did not know that Mike was not his real father until he was 10 years old, and to this day he recognizes as father the man who raised him.

Jeff Bezos spent summers at his grandparents’ ranch in Texas, where he devoted himself to raising bulls and repairing windmills, Business Insider recalled. He also had bizarre jobs in his early days, such as a summer job at McDonald’s or having founded a summer camp for children.

Finally Jeff Bezos attended the Princeton university, where studied computer science.

His first job in Wall street was in the bottom of. Shaw, where he managed to become a senior vice president in just four years. It was also there that he met his later wife, MacKenzie Tuttle.

Finally, seeing that e-commerce in the first half of the 90s grew at 2400 percent a year, he was encouraged to leave your job and together with his wife they drove to Seattle, where they founded the store to sell books, the product that Jeff Bezos had determined was most suitable for sale through e-commerce. He had no office and held most of his meetings at a branch of the Barnes & Noble bookstore.

Amazon continued to grow and even managed to survive the dot-com bubble. By 1997, it was listed on Wall Street.

Jeff Bezos investment milestones

Jeff Bezos was one of the first investors in the Internet search engine, Google

Jeff Bezos was one of the first investors in the Internet search engine, Google

Without a doubt, beyond the donations that Jeff Bezos makes through his company, they are also significant investments made by the magnate.

Arguably, in addition to Amazon, Jeff Bezos has his foot on several milestones in the history of technology and communications.

In 2013 Jeff Bezos bought the Washington Post, one of the most relevant newspapers worldwide. Not only was a significant purchase for the amount of the investment (250 million dollars), but it was also a milestone that the owner of one of the largest digital empires in the world came to control this means of communication that was consecrated in paper and ink before having its online version.

Another milestone that consecrated the king of e-commerce in the world of “brick and mortar” was the purchase of the chain of Whole Foods stores in 2017. Many considered it a mistake but it was the beginning of Amazon’s physical stores, where today in some branches human beings do not work but are operated by robots.

They are not the only iconic investments in your portfolio. In 1998 Jeff Bezos was also investor nothing less than Google in its beginnings. The story of how, through an Amazon employee, Jeff Bezos convinced Larry Page and Sergey Brin to become one of the first Google investors when he was a nascent Internet search engine, was related in the book “The Everything Store: Jeff Bezos and the Age of Amazon “, written by journalist Brad Stone.

In 2018 Business Insider published that the CEO of Amazon still had shares in Google, where he had invested up to a million dollars, but he was not willing to talk about it.

How does Jeff Bezos spend his fortune?

The pool of Jeff Bezos' new mansion in Los Angeles

The pool of Jeff Bezos’ new mansion in Los Angeles

In addition to the aforementioned investments, Jeff Bezos has just given himself a taste worthy of his position as the world’s richest man: in early 2020 the Amazon CEO bought the most expensive mansion from the city of The Angels.

The entrance to Jeff Bezos' mansion in Los Angeles

The entrance to Jeff Bezos’ mansion in Los Angeles

The stunning Beverly Hills-owned property belonged to media mogul David Geffen and passed into the hands of Jeff Bezos for 165 million dollars.

The residence where Jeff Bezos will live with his girlfriend, the TV host Lauren SanchezIt was designed in 1930 for the first president of Warner Bros. Studios, Jack Warner, and among other luxuries it has its own golf course, tennis court and guest house.

Find out the latest on digital economy, startups, fintech, corporate innovation and blockchain. CLICK HERE