How did the Cordovan ventures driven by the pandemic grow?

In April, the Córdoba Agency for Innovation and Entrepreneurship with the Ministry of Science and Technology launched the Program to Promote Entrepreneurship and Projects (Edition COVID-19), in which 260 Cordoba projects with creative ideas to combat various difficulties presented by this new disease participated.

Of these projects, 30 solutions were selected that add value to aspects or processes that need to be addressed now or in the near future post-pandemic.

  • On July 8 the program had its official closure, and within this framework data on the progress of the ventures were disseminated. For example:
  • 27% of the enterprises that participated in the program went from stage
  • 55% of the enterprises that were in very early stages were able to grow to a stage prior to commercialization.
  • 67% of the early stage ventures were able to have a commercial validation of the product and increase their client portfolio.
  • In addition, 33% of the projects that participated in the program obtained commercial validation, 30% changed the business model and 10% defined their business model.
  • In the improvement in marketing, it is observed that 13% made progress in this regard.

“We see entrepreneurial development and innovation as something integrated. We believe in innovation generated by the entrepreneurial spirit. The economic development of a city, a region, a country is given by what happens at the grassroots, by the emergence of innovative ideas, and there, many times, are the solutions, “said Diego Casali, president of the Agency Córdoba Innovate and Undertake.

Cristina Fernández, who directs initiatives for governments in the Global Entrepreneurship Network, a program platform present in more than 170 countries; participated in the digital event to close the program.

From Washington, he coordinates Startup Nations, a network of public policy managers for entrepreneurship, of which Córdoba is a part.

40 meetings

Within the framework of the program, 40 meetings were supported to establish relationships with external actors. A significant relationship was developed in front of the United States Chamber of Commerce in Argentina, in which four selected projects of the Impulse Program presented their value proposition in front of chamber agents, who gave a refund and evaluated possible relationships with their partners or allies.