The experiences of entrepreneurs and solidarity initiatives in the face of the coronavirus crisis

Entrepreneurs and entrepreneurs commented on Tuesday their experiences in the face of the serious crisis that the coronavirus pandemic installed in Argentina and highlighted the collaboration initiatives that were created to overcome the situation and assist the most exposed social sectors,

In the framework of the XXIII Annual Meeting of the Christian Association of Business Leaders (ACDE), leaders from the private sector presented the results of some experiences of cooperation with the public sector and society organizations to mitigate the impacts of the pandemic.

They did so during the panel entitled: “The role of the Argentine business community in the crisis: Co-create to repair”.

Representing the Let’s Be One project, Gastón Remy pointed out that “the initiative united two worlds: businessmen and NGOs with a great sense of purpose and very clear objectives. And it broke with dilemmas and preconceptions, because help is necessary, fast and with everyone. We have shown that it is possible to reach the most neglected places without political pointers. “

Rodrigo Zarazaga, director of CIAS highlighted the values ​​of the Let’s Be One project: “It has a diversity of actors: priests, pastors, businessmen, leaders of neighborhood centers united by the desire to take charge and not go by the side. We join in kindness of wanting to take care of the one who was suffering the most and not pass the pandemic watching TV series. ” And he stressed: “There is a business that wants to grow their companies but also wants the other to succeed. It is an opportunity to demonstrate that we want to take charge.”

Silvia Bulla, President of Dupont Argentina and also a member of Seamos Uno, highlighted the milestone reached of 500,000 boxes delivered and promised to continue with the initiative: “When we begin to see today’s reality we can no longer see it from another place. We have to focus on helping and committing ourselves because there is so much to do. “

Then, the leaders of the Argentina in Action initiative described their project. Cecilia Peluso, CEO of Limpiolux, recalled: “The emergency made us think of solutions from the private sector to alleviate the impact of COVID-19 in Argentina. Argentina en Acción was born to respond to this particular crisis, but from system B we are looking for deep answers “

Guadalupe Martín, from Mercado Libre, in turn highlighted: “We saw the need for society to articulate to respond to the emergency and it seemed to us that part of our mission, which is to connect greats with boys, was to give visibility to the great effort of the Argentines. “In this sense, Florencia Saguier, executive director of Fundación La Nación, stressed:” Our challenge was to give visibility to many different organizations, so that people would know where to approach to help in each point of the country. the stories and we realized the impact they generated, because after reading the notes many people went to the platform to help. “

Gabriela Korovsky, coordinator at Urban, closed the segment with a reflection: “This pandemic leaves us with important lessons. The main one is the awareness of our interdependence and we need everyone to get ahead.”

Meanwhile, Andrés Jara Werchau (Nubimetrics) and Ezequiel Escobar (Unsound) presented the Simmov application, to track cases of COVID in the province of Jujuy and prevent new infections. Both entrepreneurs, CEO’s and founders of their respective companies, highlighted the public-private collaboration to carry out this technological project.

Mariano Klas, president of IPESA, the silobag developer company, explained his initiative through which they developed camisoles for health personnel with the material from which their product is made. “We all join the fight,” he said.

In closing, Rafael Kamelmajer, director at Quinto Impacto de Mendoza, explained his digital project to find solutions to market closings as a result of the pandemic, which was implemented in the province. “The best initiatives emerge from the link between the public and private sectors,” he said.